Tendersinfo keep you informed about the latest events in the national and international Procurement Industry. Procurement News provides in-depth coverage of the procurement industry, including contract awards, contract additions, new contract wins, mergers and acquisitions. Tendersinfo through its tender news section provides an update on all domestic and global tendering opportunities, invitation to bid & trade leads.

Publish Date : 05-Dec-2013

A Memorandum of Understanding has been inked by the ZIMBABWE and Mozambique on tourism co-operation, which would in a dual marketing strategy for their products.

During the meeting of SADC Ministers Responsible for Tourism in Maputo, Mozambique, the MoU was inked.

It is stated by the Walter Mzembi that the marketing strategy would boost the best of both countries.

According to Minister of Tourism and Hospitality Industry Engineer Walter Mzembi, "We desire to do joint promotion and marketing of the two destinations (Zimbabwe and Mozambique) combining the beaches of Mozambique with our terrestrial products. Beaches are a very attractive feature of tourism marketing. We would like to leverage and share the experiences of Englisouh-speaking and Portuguese-speaking markets. It is an indictment on the sector that it concluded agreements with countries in the West that later on turned hostile to it ahead of friendly countries in the region. We have learnt from this lesson that charity begins at home because the region contributes more than 80 percent to our total international arrivals. It provides the critical mass and hedge in the event of us being held to ransom by international traffic as was the case until 2009. We will never put all our eggs in one basket again."

The prime tourist attractions of the Mozambique comprises of white-sand beaches, pristine coral reefs and luxury hideaways, with just over two million tourists visiting the country yearly, accounting for 6 percent of the economy in 2012.

Zimbabwe's key draw cards consists of the Victoria Falls, Great Zimbabwe National Monuments and the Eastern Highlands among other attractions, with under three million tourists visiting the country annually.

The MoU would also assure both the countries taking a special focus on the promotion of their heritage sites. Heritage tourism encompasses elements of history and culture.

Go to previous page