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Canada : Integra Launches New Partner Agreements for Indirect Channel

Publish Date : 20-Apr-2013

Integra, a provider of fiber-based, carrier-grade networking, communications and technology solutions, has implemented new agreements for its indirect channel partner program, with a flexible commission structure that includes tiered levels of commitment, to foster support and reward sales growth within its agent community.

"Integra continues to look for ways to enhance our agents' experience, to help them realize their business goals and remain an easy partner for them to do business with," said Tom Weaver, vice president, indirect channel for Integra. "Through a robust Ethernet portfolio and a vast fiber network, Integra's indirect channel partners have the opportunity to approach their customers with a comprehensive and highly competitive suite of technology and communications solutions. With our local Channel Sales Managers and now, a more flexible partner agreement, agents have a range of resources to enable their business growth as well as a slate of rewards that recognize and further support their continued success."

In support of the company's expanded reach into enterprise markets, Integra continues to make strategic investments that affirm its commitment to the indirect channel. Integra's network infrastructure supports high-bandwidth, carrier-grade communications and data solutions, supporting channel agents with a product portfolio that meets the growing demand for dependable, high-speed networking and Ethernet transport. With sales support tools such as MasterStream, agents enjoy a greater level of automation and efficiency throughout the sales process as well as a superior customer experience.

Under the new structure, indirect channel partner agreements will incorporate direct input from Integra's partners regarding their level of commitment to Integra's sales. Agents enjoy market-competitive compensation at all tiers in the structure, with increasingly valuable benefits as their commitments escalate. Those benefits, including the use of powerful sales tools for access to network information, product pricing and proposal generation, reflect Integra's commitment to mutually advantageous partner relationships and reward partners for their investment in growing those relationships.

The implementation of these new partner agreements is one of many investments Integra will make in 2013 to maximize sales opportunities for its partners.

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